Social Media

When you hear about a new business, what’s the first thing you do?

For many small businesses posting to Instagram is often at the end of the to-do list and is done without much thought of a strategy and the real impact it...

Mark Zuckerberg recently announced that Facebook would be changing its news feed algorithm to prioritise content from “friends, family and groups.” This means that, unfortunately, businesses may see a substantial decrease in...

Last month, Twitter rolled out Twitter advertising for small and medium businesses in Australia. Prior to its release in Australia, businesses had to spend a minimum of $15K if they wanted to advertise...

This week, LinkedIn launched the ability to create and advertise unpublished posts from company pages. Similar to Facebook “dark posts,” LinkedIn’s “Direct Sponsored Content” gives advertisers the ability to advertise...

There is no doubt about it – LinkedIn is a powerful platform and a great way to help build your professional reputation. Apart from participating in Groups, LinkedIn’s now allows...

Is your business on social media but struggling to get the right customer engagement levels and increased sales you’re looking for?  Have you set up a presence on most popular...

Earlier this week Facebook announced it’s new feature  for newsfeed called ‘save’. Remember how difficult it was to hunt back a post in history, or search for that music video...

What is Twitter Remarketing? Marketers can now target users who have connected to them outside the Twitter environment through Twitter remarketing, also known as Twitter retargeting or tailored audiences. During...

LinkedIn have recently made a lot changes since I last wrote about LinkedIn, but as a key platform for business professionals and those marketing to other businesses we thought it  was...