Carol Mau B.A. (Media/PR) Grad Dip Marketing. AFAMI CPM
Carol is a seasoned marketing professional with 20 years marketing experience across a variety of industries in some of the world’s leading companies.
She has worked with some of Australia’s Top 100 brands and has launched numerous well loved and successful products that went on to make millions of dollars. Carol’s major focus has been on developing marketing strategies (and products) and implementing them to drive strong bottom line results. Her expertise extends across all facets of marketing – from traditional to digital marketing.
Carol holds a Bachelor Arts Degree in Media & Public Relations, and has completed a postgraduate Diploma in Marketing. She is Google Certified for Analytics, AdWords, Google Shopping, Display & YouTube ads & is a certified practicing member of the AMI, which is the peak industry body for marketing professionals. She also teaches Digital Marketing part-time at General Assembly.
Ray was General Manager for a small to medium size business that grew to become no. 1 within the building industry. He has over 25 years of general management experience.
He successfully re-engineered the business to change from doing high volume, low profit work to low volume, high profit work. This helped to not only increase profit, it also reduced business risk and made it less vulnerable to economic downturns.
He has partnered and provided services for many building companies including Simonds, Metricon and AV Jennings as well as several boutique builders.
He has a specialised knowledge of General Management Business to Business (B2B) marketing. Ray’s expertise lies in business management, business strategy and operations.
The Awesome Ninja Team
Nicole, Ambassador of Cheer (Receptionist)
Answering the phone with a sincere smile in her voice – Nicole is usually your first point of contact with the team at Swoop Digital.
You can be sure you will be treated with the respect and professionalism you deserve, Nicole will ensure you are put in contact with the person that can help you the most. Should that person not be available she will be sure to record your details or have you record your voice message so that it is emailed directly to the relevant person for a quick reply.
Elise, Magical Marketing Maven (Manager)
With over 10 years of experience in both the digital and traditional marketing field, Elise brings a wealth of knowledge over to our team from her background in the big corporate land – spending over 5 years of her career with KPMG Australia. She loves all things marketing and consistently ensures that our stakeholders are kept happy at all given times.
She previously lived in the UK for three years and has also done some serious backpacking in her time, so if ever we have a question about where our next holiday should be, Elise is the one we go to for advice!
As the Manager of Digital & Marketing Strategy, you will most likely liaise with Elise at some point in the journey to help build the strategy that’s right for your business.
Bec, Handler of Awesome Projects (Digital Producer)
Bec is our social media and project manager. Having worked in large advertising agencies she brings across a vast amount of knowledge from the digital space. With a passion for being organised she will make sure your campaigns are delivered to the best standard by our team.
Originally from New Zealand, she has now made Melbourne her home. Outside of work Bec enjoys photography and watching movies.
Shilpa, Queen of Copy (Editor & Chief Content Writer)
Shilpa is one of our valued writers. Originally from India, Shilpa was a journalist for the Economic Times & the Financial Express. She’s lived in the US and Netherlands and now lives in Melbourne with her young family. Her skill as a journalist, apart from writing, is finding the news angle of a story.
Her biggest passion, outside of her family and playing tennis, is content research and pointing out grammatical & spelling errors in news headlines in The Age and other prominent news sites. She is also addicted to Spelling B (pardon the pun) and the origin of words.
Her morning ritual is to bring a coffee to work.
Ryan, King of Code (Web Developer)
As a graduate of Computer Science, Ryan is a full-stack developer that can turn design into a pixel perfect site.
He loves coding and is an advocate for clean formatted codes, always believing “less is more”.
“Health is wealth” he always tells us, so his weekly hobby is playing basketball and during his spare time he explores emerging technologies related to web development.
Caroline, Queen of PPC (AdWords Management)
Having graduated in Marketing Management, Caroline has worked 5 years as an SEM Account Manager for some French companies in Paris and Stockholm.
Her expertise but also her ability to manage campaigns in English, French, Portuguese and Dutch make her our Swiss Army Knife to developing local and international campaigns.
Beyond her passion for digital, she is enjoying her Australian life and is always looking for the next city to discover.
Christopher, Prince of PPC (Adwords Management)
Chris is the AdWords Guru on our team. Prior to joining us here at Swoop, Chris worked as an Adwords account manager at Google for just on 7 years. His time at Google saw Chris managing a multi-million dollar portfolio of online advertising accounts. These accounts stretched across several industries, in particular he has great experience with the online retail and travel service sectors.
Chris has extensive knowledge of the Google AdWords platform and other pay per click advertising programs. He has built highly successful online advertising campaigns for businesses based in Australia and New Zealand and helped them with their marketing & sales goals. His interests are online advertising strategy, social media, web analytics and all things digital.
In his spare time, Chris likes watching international cinema, travelling, and spending time with his family.
Charlene, Princess of PPC (AdWords Management & Facebook)
Charlene is gifted in managing Facebook and Adwords campaigns. With over 3 years experience in Google Adwords, she is a gun on account structure and optimisation. A quiet achiever, she quietly goes about achieving the best results for our valued customers.
Outside of work, Charlene’s passion is baking and teaching other women baking skills.
Rissa, Handler of All Things Marketing (Customer Service/Marketing Assistant)
A Civil Engineer by profession, Rissa is diverse, enjoys exploring the online planet and embraces customer handling and marketing tactics for most of our client projects.
From admin to marketing and web tasks, she’s all in.
Rissa also embraces the weekend and enjoys short travels when she has time off.