The proven way to build trust and boost sales

Content marketing agency Melbourne

Did you know inbound marketing – or content marketing – costs 62% less than traditional marketing on average but can get you three times as many leads?

Incredible, isn’t it?

In a nutshell, inbound marketing is all about creating better customer experiences to build trust and credibility and boost sales.

How?

By delivering quality content to address your ideal customer’s problem and needs at every stage of the customer journey.

And if you’re ready to supercharge your success through inbound marketing but don’t know where to start, Swoop Digital can help. We’ll leverage our marketing and strategy know-how and HubSpot’s platform of marketing, sales, service, and customer relationship management software to make your marketing budget work way harder for you than ever before.

In a nutshell, inbound marketing is all about creating better customer experiences to build trust and credibility and boost sales.

How?

By delivering quality content to address your ideal customer’s problem and needs at every stage of the customer journey.

And if you’re ready to supercharge your success through inbound marketing but don’t know where to start, Swoop Digital can help. We’ll leverage our marketing and strategy know-how and HubSpot’s platform of marketing, sales, service, and customer relationship management software to make your marketing budget work way harder for you than ever before.

The power of inbound marketing

Using the proven four-step inbound marketing process, we’ll help you attract, convert, close and delight your ideal customers - so they’ll tell everyone they know how amazing your brand is.

mobile-inbound-marketing-steps
inbound-marketing-powers

By combining the inbound method with HubSpot software, we can help you:

  • Attract more quality leads
  • Boost your conversion rate
  • Slash conversion costs
  • Gain killer data insights to grow your business
  • Get more customers to refer you
  • Improve the flow of your new leads
  • Skyrocket your website traffic
  • Optimise your customer’s lifetime value
  • Become the go-to leader in your industry
  • Stand out from your competitors

Our inbound marketing solutions

As a full-service digital marketing agency, we can help with all your inbound marketing needs. This means you won’t need to juggle multiple agency partners. And you can focus on other areas of your business.

Here’s a snapshot of our inbound marketing solutions:

  • Content / inbound marketing strategy
  • Buyer persona creation
  • Content production – videos, blogs, newsletters, social media, and beyond
  • Landing page and form creation and management
  • Software management, training and support – including HubSpot
  • Email marketing management
  • Editorial calendar creation
  • Automated workflows – list segmentation
  • Lead generation sequencing
  • On page SEO monitoring

Here’s a snapshot of our inbound marketing solutions:

  • Content / inbound marketing strategy
  • Buyer persona creation
  • Content production – videos, blogs, newsletters, social media, and beyond
  • Landing page and form creation and management
  • Software management, training and support – including HubSpot
  • Email marketing management
  • Editorial calendar creation
  • Automated workflows – list segmentation
  • Lead generation sequencing
  • On page SEO monitoring

Our approach to inbound marketing

We’ll know a one size fits all approach won’t cut it. So, we’ll partner with you to create a tailored inbound marketing solution that achieves your goals and fits your budget. Here’s a taste of the proactive project management process we like to follow - because we know it delivers the best outcomes for our clients:

approach-arc
approach-arc
  • understand-icon

    Understand

    We want to know who you are, what makes you tick and what you want to achieve with your marketing budget. We’ll delve deep into your business and goals to work out if inbound marketing is the way to go.

  • Vector Smart Object

    Discover

    You'll tell us everything you can about your business goals, customers and pain points, plus any in-house resources and software we can tap into. The more we know, the better we can plan for success.

  • propose-icon

    Propose

    We’ll let you know how we can help you achieve all your dreams and desires, giving you a step-by-step breakdown of each stage and costs.

understand-icon

Understand

We want to know who you are, what makes you tick and what you want to achieve with your marketing budget. We’ll delve deep into your business and goals to work out if inbound marketing is the way to go.

Vector Smart Object

Discover

You'll tell us everything you can about your business goals, customers and pain points, plus any in-house resources and software we can tap into. The more we know, the better we can plan for success.

propose-icon

Propose

We’ll let you know how we can help you achieve all your dreams and desires, giving you a step-by-step breakdown of each stage and costs.

The approach we take from here is guided by your unique project and needs. But no matter what, we’ll be open, honest and supportive thoughout our journey together. We’ll keep things simple and easy to understand for you. We’ll always collaborate with you - as we’re working towards the same goals. Andd we’ll plan, test, analyse, measure and optimise every step - because we want the best results for you.

Let's chat about how we
can help you grow your business
via inbound marketing

Client showcase

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