The proven way to build trust and boost sales

Content marketing agency Melbourne

Did you know inbound marketing – or content marketing – costs 62% less than traditional marketing on average but can get you three times as many leads?

Incredible, isn’t it?

In a nutshell, inbound marketing is all about creating better customer experiences to build trust and credibility and boost sales.

How?

By delivering quality content to address your ideal customer’s problem and needs at every stage of the customer journey.

And if you’re ready to supercharge your success through inbound marketing but don’t know where to start, Swoop Digital can help. We’ll leverage our marketing and strategy know-how and HubSpot’s platform of marketing, sales, service, and customer relationship management software to make your marketing budget work way harder for you than ever before.

In a nutshell, inbound marketing is all about creating better customer experiences to build trust and credibility and boost sales.

How?

By delivering quality content to address your ideal customer’s problem and needs at every stage of the customer journey.

The power of inbound marketing

Using the proven four-step inbound marketing process, we’ll help you attract, convert, close, and delight your ideal customers - so they’ll tell everyone they know how amazing your brand is.

By combining the inbound method with HubSpot software, we can help you:

Attract more quality leads
Boost your conversion rate
Slash conversion costs
Gain killer data insights to grow your business
Get more customers to refer you
Improve the flow of your new leads
Skyrocket your website traffic
Optimise your customer’s lifetime value
Become the go-to leader in your industry
Stand out from your competitors

Our inbound marketing solutions

As a full-service digital marketing agency, we can help with all your inbound marketing needs. This means you won’t need to juggle multiple agency partners. And you can focus on other areas of your business.

Here’s a snapshot of our inbound marketing solutions:

Content / inbound marketing strategy
Buyer persona creation
Content production – videos, blogs, newsletters, social media, and beyond
Landing page and form creation and management
Software management, training and support – including HubSpot
Email marketing management
Editorial calendar creation
Automated workflows – list segmentation
Lead generation sequencing
On page SEO monitoring

Here’s a snapshot of our inbound marketing solutions:

Content / inbound marketing strategy
Buyer persona creation
Content production – videos, blogs, newsletters, social media, and beyond
Landing page and form creation and management
Software management, training and support – including HubSpot
Email marketing management
Editorial calendar creation
Automated workflows – list segmentation
Lead generation sequencing
On page SEO monitoring

Our approach to inbound marketing

We’ll know a one size fits all approach won’t cut it. So, we’ll partner with you to create a tailored inbound marketing solution that achieves your goals and fits your budget. Here’s a taste of the proactive project management process we like to follow - because we know it delivers the best outcomes for our clients:

Understand
We want to know who you are, what makes you tick and what you want to achieve with your marketing budget. We’ll delve deep into your business and goals to work out if inbound marketing is the way to go.
Discover
You'll tell us everything you can about your business goals, customers and pain points, plus any in-house resources and software we can tap into. The more we know, the better we can plan for success.
Propose
We’ll let you know how we can help you achieve all your dreams and desires, giving you a step-by-step breakdown of each stage and costs.

Understand

We want to know who you are, what makes you tick and what you want to achieve with your marketing budget. We’ll delve deep into your business and goals to work out if inbound marketing is the way to go.

Discover

You'll tell us everything you can about your business goals, customers and pain points, plus any in-house resources and software we can tap into. The more we know, the better we can plan for success.

Propose

We’ll let you know how we can help you achieve all your dreams and desires, giving you a step-by-step breakdown of each stage and costs.

The approach we take from here is guided by your unique project and needs. But no matter what, we’ll be open, honest and supportive thoughout our journey together. We’ll keep things simple and easy to understand for you. We’ll always collaborate with you - as we’re working towards the same goals. Andd we’ll plan, test, analyse, measure and optimise every step - because we want the best results for you.

Let's chat about how we
can help you grow your business
via inbound marketing

Get Started

Client showcase

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Client showcase

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