How To Market Your Mobile App

Mobile apps are a hot commodity. They’re the latest craze sweeping the digital landscape. As smartphone & tablet penetration continues to increase , it is inevitable that users are turning to mobile apps to manage important stuff like appointments, shopping, expenses, dining, travel and more. So if your business is looking at joining the bandwagon [...]

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Mobile Advertising & Local Business

Why Mobile Advertising Is Important for Local Business With 52% of Australians owning smart phones & over 94% researching products and services on mobile devices, mobile advertising is becoming critical. It is also hard to ignore the fact that ads dominate the screen when searching in Google on smartphones. If you do a search on [...]

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Mobile Marketing Trends

One of the big trends predicted in 2012 was that Mobile Internet will be big. So is mobile internet there yet? With over 52% of Australians owning smart phones and over 94% researching products and services on mobile devices, that’s a statistic most businesses can’t afford to ignore. The numbers are only going to get [...]

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How to Create Mobile Apps

At a recent networking event with the Glen Eira City Council, a question was asked about how to create mobile apps and how much they cost. As I have a friend who creates and markets apps for a living I said the cost was about $99. But the answer really is more complex than that [...]

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